Custom vs Mass-Produced Engagement Rings…
Which is Better?

Let’s face it … there’s a big difference between having engagement rings custom made and buying a mass-produced ring from a giant franchise jewelry store.

It’s sort of like the difference between writing your girl a love letter and just giving her a greeting card from the grocery store. Sure, both options show that you care. But only one of them expresses your true, personal feelings – and shows that you put extra thought into making her feel special.

When it comes to asking for someone’s hand in marriage, shouldn’t all proposals be this special?

If you’re getting ready to pop the big question, here are some of the reasons why you should strongly consider having your ring custom made.

Reasons to have engagement rings custom made

1. There’s no other ring like it.

There’s no one else like her, so why should she have a ring that’s worn by hundreds of other women? A custom engagement ring is truly one of a kind – unlike the mass-produced rings in big jewelry stores, which can have thousands of duplicates all over the world.

2. It shows you went the extra mile.

If you’re shopping for your soon-to-be fiancée, then she’ll probably love to receive any ring from you right now. But imagine being able to tell her that you oversaw the design, provided your input and had it customized from scratch to give her the ring of her dreams. She will be absolutely floored to see how much thought and effort you put into it!

3. The quality is exceptional.

Anybody can go online and search for 1ct or 2ct diamond rings for sale. But, just because it’s a big diamond doesn’t mean it’s a good ring. You also need to consider things like the cut, clarity and color, which are all factors that play a role in the beauty of the ring. But even if you get all the “4 Cs” perfect, it won’t mean anything if the ring was mass-produced along an assembly line on the other side of the world.

When you have your ring custom made by a skilled designer, you can be sure that your ring is made with exceptional craftsmanship and meticulous attention to detail – ultimately resulting in a much more beautiful, high-quality ring!

Standard rings found in most U.S. jewelry stores are made overseas on assembly lines staffed by low-wage workers. The quality doesn’t even come close to engagement rings custom made by skilled designers. With a custom ring, you get a truly beautiful, valuable heirloom quality piece that is made with care and attention.

4. It’s made to your wishes (or hers).

When a diamond ring is truly custom made, that means it’s Dan & Colbi - Vanessa Nicole Jewels designed just for you – no one else in the world has the same ring. That’s a far cry from the jewelry found in the big stores. When you buy from those shops, you get a ring that hundreds or thousands of women may already own around the globe. Doesn’t your girl deserve better? You have complete control in the style of the ring, the details, the size of the diamond, the type of band and more. You can work directly with the designer to make sure the ring turns out just as you envisioned, or even more beautiful!

Dan & Colbi - Vanessa Nicole Jewels

5. Limited styles at jewelry stores

Finding high-quality, unique, antique-style rings at most jewelry stores is becoming increasingly difficult. That’s because these rings cost the manufacturers more money to make! But by having your ring custom-made, you can get virtually any design you want.

6. No pushy salesmen

Commission-based jewelry salespeople are what make the process of buying an engagement ring so stressful and aggravating. Go custom instead and you’ll only work with a single designer who CARES about you, your girl and creating the ring of her dreams.

7. It costs less than you think.

If you’ve been shopping around at other jewelry shops, then you know custom ring prices are comparable to traditional rings – except you get so much more with a custom-made piece: premium quality, unparalleled craftsmanship, individual attention from a professional ring designer, and of course, a truly one-of-a-kind ring.

One of Our Antique Style Engagement Rings Closeup View On White Table

8. She’ll love it!

For all the reasons above and so many others, your girl will absolutely adore her ring and the thought that went into it. She’ll love wearing it and showing it off to all her friends, family and coworkers.

Reasons to have engagement rings mass-produced

1. Quick & Fast

Custom rings typically take 4-6 weeks to create, so if you need a ring TODAY, you can quickly purchase a mass-produced engagement ring. OR, you can still quickly get a custom ring by choosing the center diamond, having the jeweler set it in a temporary solitaire ring the same day and tell your fiancé that she gets the romantic opportunity to design her *dream* ring together with you.

2. You don’t mind that her ring will look the same as thousands of other women’s rings

The ring setting will likely be a bit cheaper choosing the mass-produced route simply because it is made from a mold and they make it overseas on an assembly line in volume. However at Vanessa Nicole Jewels, we offer price breaks on the setting when you also choose a diamond with us, so in the end, it doesn’t end up being too much more going the custom route.

Typical Jewelry Store

3. Less complicated

Depending on what jewelry store you go to, the custom process can seem daunting because there are a lot of options to choose from and you have to rely on someone to create your vision. If this is a concern but you still prefer a custom ring, just make sure that you’re working with someone who SPECIALIZES in custom engagement rings and has a proprietary process to ensure the experience is flawless. At Vanessa Nicole Jewels, we have all 5 star client reviews and guarantee that you will have a flawless experience.

How Much Does A Custom Engagement Ring Cost?

The cost of a custom engagement ring comes down to two main factors: the setting and the diamond. The cost of the setting depends on the metal, the size, number and quality of diamonds in the setting and the design. However, the setting is typically not as big of a factor in the price as the diamond, which varies greatly. We work with every budget. The custom diamond engagement rings we create average around $10,000.

Diamonds vary greatly in price; for more information on the factors that determine the cost of a diamond, click here.

Are Custom Engagement Rings More Expensive?

Custom engagement rings are not necessarily more expensive than rings purchased in retail jewelry stores. Retail jewelry stores have a lot of overhead: high mall rent, marketing, high sales commissions, inventory, and much more. A custom ring designer sources diamonds based on her client’s needs, so she doesn’t have to carry inventory, and doesn’t need to mark-up the price as high to cover sales commissions and carrying cost. The cost savings of the diamond often more than makes up for the design services of the ring.

How Long Does It Take To Custom Make An Engagement Ring?

The entire process from consultation to planning to completion typically takes 4 to 6 weeks. Learn more about our process.

Can I Design My Own Engagement Ring?

Absolutely! We can take your design and create a computer generated rendering so you can see the ring in detail from all angles. Once you approve the rendering, we can get started on sourcing the diamonds and creating the setting.

Beautiful engagement rings custom made by Vanessa Nicole

If you’re ready to take the next step toward the ring of her dreams, contact Vanessa Nicole Jewels.

Based in San Diego, Vanessa Nicole is an award-winning designer and master diamond setter, serving clients all over the world. Every engagement ring and wedding band is created on-site, one at a time, for each individual customer.

Contact Vanessa today to learn more and see how easy it is to get the perfect ring for the girl you love. Engagement Rings Custom Made are the best!

Want Vanessa to create your diamond ring?

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